Research combined digital surveys with nationwide POS interviews – this targeted data collection was a first for EnBW.


How user research shaped EnBW’s charging experience – EnBW aimed to enhance charging locations and boost e-mobility adoption. Through in-depth user research, we developed digital services for a seamless future charging experience.
EnBW Energie Baden-Württemberg
User Research
Business Design
Service Design
Research combined digital surveys with nationwide POS interviews – this targeted data collection was a first for EnBW.
Designing digital services based on consumer insights and creating a validated business cases.
Designing digital services based on consumer insights and creating a validated business cases.
Implementing nation wide surveys on POS including targeted data collection was a first for EnBW.
Digital and on-site interviews increased EnBW’s visibility and support in the e-mobility scene.
Digital services opened up new business fields and enabled strategic collaborations.